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Smarter Workflows, Stronger Insights with
AI-Powered User Behavior Modeling

Understand the signals underlying in your data, predict what end-users will do next and create business systems that adapt in real-time

Entry graphic showing consumer behavior signals decoded by AI and LLMs into actionable insights.
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Why Current Analytics Fall Short?

velocity and variety of digital signals exceeds human ability to process, causing missed opportunities.

Information Overload

Data floods from transactions, messages and workflows

information overload from social media, transactions, and communications creates noise and reach the saturation point of human limits.

Human
Limits

Analysts can’t keep pace with data velocity

urface-level analytics stop at basic metrics and miss deeper behavioral motivations.

Shallow
Analytics

Conventional metrics stop at surface-level engagement

reactive approaches explain past behavior but fail to anticipate future actions.

Reactive
Tools

Most solutions only explain the past

The User Behavior Modeling (UBM) Framework: From Data to Action

The system ingests multimodal data and extracts features and stores them in a data repository
to use for behavior modeling variety of population for insights and predictive analysis

multimodal data ingestion including video, text, audio, and transactions.

Data Ingestion

Multimodal stream (text, audio and video, logs)

AI and NLP feature extraction identifying sentiment, intent, and contextual cues.

Feature Extraction

NLP/AI models extracts sentiment, intent, context

ehavior modeling capturing not only what happened but also why it happened.

Behavior Modeling

Profiles show not just what happened but why

insight generation with dashboards, forecasts, and adaptive recommendations.

Insight Generation

Dashboards, forecasts and adaptive measures

Key Features

deep contextual understanding of cultural, emotional, and situational drivers.

Deep Contextual Understanding

Emotional, cultural, situational cues

scenario forecasting enables strategy testing against modeled behavioral outcomes.

Scenario
Forecasting

Test strategies before deployment

scalable, modular design integrates with enterprise ecosystems and AI applications.

Seamless
Integration

Document intelligence, workflow automation

seamless integration with document intelligence, workflow automation, and analytics.

Scalable &
Modular

Enterprise-ready growth

Use Cases

Finance

Detect anomalies for fraud prevention

Healthcare

Patient adherence forecasting

Use case - customer service personalizing responses and predicting escalations through interaction modeling.

Customer Service

Personalize responses, improve resolution times

Ready to build predictive workflows that adapt in real-time

Download our white paper to model behaviors, validate strategies and grow with confidence

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